From Portugal.
To The World.
From Portugal. To The World.
Workshops, a podcast, and coaching for people who are building something and want to build it right. At the intersection of who you are, how you communicate, and what you create.
Personal Development · Marketing · Entrepreneurship
From Idea to Direction — The Social Hub Porto · 17 July 2026 · from €67 · 16 spots only
Personal Development · Marketing · Entrepreneurship
The Academy
Workshops grounded in seven years of doctoral research.
Three in-person workshops in Porto. Each one covers a different vertex of the Value Triangle: who you are, what you communicate, and what you build. Each one leaves you with concrete deliverables — not just ideas.
You do not need a finished plan. You need an idea you believe in and a room that helps you think it through.
The Academy
Conversations for people who take building seriously.
Values Beyond Time is a monthly podcast exploring personal development, marketing and entrepreneurship through the lens of values that last. Not theory. Lived experience from practitioners, researchers, and founders who have built something real.
From Portugal. To the world. In English.
Now open · Workshop 1 of 3
From Idea to Direction. Porto. 17 July 2026.
You leave with
- Your North Star Statement
- Your Opportunity Score
- Your Week One Blueprint
- An Accountability Partner
- Your Diagnostic Card
- Printed case studies — yours to keep
- Your Ideal Customer Profile
- Your "Why This?" Answer
- Your Vision
- The VC Insider Perspective
- Community of Builders
The room votes for the most compelling North Star Statement of the day. The winner takes home the North Star Award and their first drink on the rooftop is on the house. We close at the Social Hub Rooftop Pool and Bar. Porto in July. Golden hour. The sixteen people who built something with you today.
Now open · Workshop 1 of 3
Words from students and people who have worked with Marco.
Values Beyond Time is a monthly podcast exploring personal development, marketing and entrepreneurship through the lens of values that last. Not theory. Lived experience from practitioners, researchers, and founders who have built something real.
From Portugal. To the world. In English.
Hugo Eduardo Azevedo
Sales Specialist, Bentley Porto
LinkedIn →
Marco is one of the most passionate, positive, and practical people I have ever met. He brings a wealth of experience, both lived and academic, grounded in kindness and a real care for the people who trust him. He genuinely cares about impact, change, and encouraging all those around him to show up as their best.
Bernadette Barrett
Music Manager and Executive Creative Coach, Porto
LinkedIn →
[Workshop participant name]
The Podcast
Six episodes live. A new conversation every month.
We blend real conversations with practical insights to help you grow your business, build a brand that lasts, and develop yourself along the way.
Episode 002
Is VC Money Worth It? A Founder's Honest Take on Success, Pressure, and Purpose
Mark Bastiaanssen — Shiptimize
Listen →
Episode 004
What Does It Really Mean to Live and Lead by Your Values?
Alexandra Lemos — Premium Coaching
Listen →
The #1 English-Language Podcast in Portugal
on Personal Development, Marketing and Entrepreneurship
The Academy
Workshops grounded in seven years of doctoral research.
I have started three businesses. Two of them failed. I know what it feels like to have a strong idea and no clear path forward. I know what it feels like to be the person in the room who is still figuring it out.
I spent seven years researching why some founders build something people genuinely believe in while others with equally good ideas never gain traction. The Academy and the podcast are the practical answer to the question that research first made me ask.
I teach entrepreneurship and marketing at ISAG-EBS and IPAM Porto. I coach startup founders through North Star Advisors. I host the Values Beyond Time podcast.
4.9/5
in entrepreneurship
30+
courses taught
75+
projects supervised
35+
nationalities
Free download
The eight papers that changed how I think about startup brand credibility.
A curated PDF of the research papers that shaped the Value Triangle framework and the Academy workshops. With a short note from Marco on why each one matters.
Free. No spam. You get one email with the download link, and a monthly newsletter when new episodes or workshops are announced.
The Academy
Eight Papers on Startup Brand Credibility
The research behind the Academy. Curated and annotated by Marco.